Expo TerMS
Expo Terms & Guidelines Overview
Preparation and Updates
Participants must read all provided information thoroughly. Changes may occur, but updates will be communicated via email and social media. Ensure [admin@blackluxeco.com] is added to your email contacts to avoid missing updates.
Day of Event Contact Information
For immediate assistance during the expo, contact:
Email: info@blackluxeexpo.com
Phone: (336) 807-5471 (Call or Text)
Inclement Weather Policy
The expo will proceed rain or shine. Exhibitors should prepare for all weather conditions and are strongly advised to bring a 10x10 tent.
Venue Features
Located in downtown High Point, NC, the HP Theatre offers excellent visibility, sound, and lighting, partial dome covering, easy access to transport, and convenient parking with complimentary Wi-Fi but limited outdoor electricity.
Arrival and Setup
General vendors arrive at 11:00 a.m.
Premiere vendors at 10:00 a.m.
Food Trucks at 10:00 a.m. in Lane D. Follow the map for guidance.
Check-In Procedure
Park in the designated area, check-in at the registration table (alphabetically by business name), then proceed to your section for setup.
Parking Information
Vendor parking is free at 307 E. Commerce Street.
Guest parking is available at Main St and Plaza Parking Decks at $1.00 per hour.
Setup and Unloading
No parking under the terminal for unloading. Use carts or dollies for transportation. Volunteers will guide you to the loading area.
Exhibitor Layout
Prime locations for Premier Exhibitors. Selection is based on sections, with no guaranteed spots for returning exhibitors.
Breakdown and Cleanup
Early departure without emergency notice is not permitted. Ensure your area is clean and trash-free before leaving.
Exhibitor Check Out
Officially check out at the registration table. Staff will inspect your area before departure.
Space & Equipment
A 10x10 booth space is provided. You must supply your setup, including tents (with flat legs for concrete surfaces), tables, and chairs.
Dos and Don'ts
Outdoor candle/incense lighting is permitted. Inside the gallery, attaching items to walls or indoor candle/incense lighting is prohibited, with fines for violations.
Special Requests and Health Conditions
Accommodations will be attempted, but not guaranteed. This is an outdoor event; please consider health restrictions.
Sales and Performance
No sales guarantee. The expo offers a platform and marketing, but the outcome of the sale depends on individual effort.
Success Tips
Engage customers, collect emails, network, and ensure your booth stands out with creative decoration.
Presentation and Body Language
Maintain a professional appearance and encourage booth visits with welcoming gestures.
Brand Knowledge
Be ready to demo products and share your brand story confidently.
Staffing
Avoid overcrowding your booth with staff to keep it inviting for customers.
Payment Acceptance
Prepare to handle cash transactions and consider offering shipping or pre-orders for broader sales opportunities.
Marketing and Promotion
Significant investment in marketing to attract visitors. Co-promotion by exhibitors through social media and networking is essential for a successful event.